Jay Rao
- Professor
Academic Division: Operations and Information Management
Academic Degrees
- Ph D, Anderson Graduate School of Management, UCLA
- MS, Department of Mathematics, University of Kentucky
- BS, Indian Institute of Technology
Academic Interest / Expertise
Innovation Strategy; Culture of Innovation; Innovation Implementation and Scaling; Corporate Entrepreneurship; Service Strategies and Customer Experience InnovationPublications
Journal Articles
- Chuan, F., Cerda, D., Rao, J.A. (2022). Los Mitos De La Innovacion - A La Luz De Los Datos. Vol: 328, Page: 49-59. Harvard Deusto Business Review.
- Rao, J.A. (2018). En Que Se Equivoca - Y Acierta - Silicon Valley Sobre La Cultura. Harvard Deusto Business Review. Vol: 283, Page: 6-14. Planeta DeAgostini Formacion, S.L..
- Rao, J.A., Weintraub, J.R., Tietz, M.A., Wong, M.A., Chuan, F. (2018). Six Innovation Pain Points and How to Overcome Them. IESEinsight. Issue: 38, Page: 53-59. IESE Business School.
- Rao, J.A. (2018). What Silicon Valley gets wrong (and right) about culture. QUARTZ at WORK. Atlantic Media. link
- Rao, J.A. (2018). Entrepreneurial leaders in the "VUCAH" age. Grupo Sura Annual Report 2017. Page: 76-79. Grupo Inversiones Suramericana. link
- Danks, S., Rao, J.A., Allen, J.M. (2017). Measuring Culture of Innovation: A Validation Study of the Innovation Quotient Instrument (Part 2). Performance Improvement Quarterly. Vol: 30, Issue: 1, Page: 29-53. John Wiley & Sons, Inc.. link
- Danks, S., Rao, J.A., Allen, J.M. (2017). Measuring Culture of Innovation: A Validation Study of the Innovation Quotient Instrument (Part One). Performance Improvement Quarterly. Vol: 29, Issue: 4, Page: 427-454. John Wiley & Sons, Inc.. link
- Fixson, S.K., Rao, J.A. (2014). Learning Emergent Strategies Through Design Thinking. Design Management Review. Vol: 25, Issue: 1, Page: 46-53. John Wiley & Sons, Inc.. link
- Rao, J.A., Weintraub, J.R. (2013). How Innovative Is Your Company’s Culture?. MIT Sloan Management Review. Vol: 54, Issue: 3, Page: 29-37. Massachusetts Institute of Technology. link
- Morgan, I.P., Rao, J.A. (2006). Growing Negative Service. Sloan Management Review. Issue: Spring.
- Rao, J.A., Perkins, S. (2004). Testing a Contingency Model of Market Entry: Japanese Penetration into the U.S. PC Market. Journal of Business and Management. Vol: 9, Issue: 4.
- Rao, J.A., Duplaa, C. (2003). BFA Implementation. Décryptage. Issue: Automne .
- Morgan, I.P., Rao, J.A. (2003). Making Neutral Experience Fun. Sloan Management Review. Issue: Fall .
- Rao, J.A., Morgan, I.P. (2003). Making Routine Customer Experiences Fun. Sloan Management Review.
- Landry, E.M., Hunt, J.M., Rao, J.A. (2000). Using Performance Excellence Programs to Create a Strategic Revolution in the Firm. Journal of Innovative Management. Page: 1-12.
Books
- Rao, J.A., Chuán, F. (2013). The Discipline & Culture of Innovation: A Socratic Journey. Issue: 1st, Page: 118. Profit.
- Rao, J.A., Chuán, F. (2012). Innovación 2.0. Page: 127. Profit Editorial.
Cases and Teaching Notes
- Rao, J.A., Kassarjian, J.M. (2020). Black Duck - Turnaround of a Software Venture. Harvard Business Publishing.
- Rao, J.A. (2020). Mark Lund - One Surfer's Ride: Mark Lund - One Surfer's Ride. Harvard Business Publishing.
- Rao, J.A. (2017). Crystal Lagoons - Fernando Fischmann's Journey to Invent the Perfect Lagoon. Harvard Business Publishing.
- Rao, J.A. (2016). W.L. Gore--Culture of Innovation: Strategic Management: Concepts and Cases: Competitiveness and Globalization. Issue: 12th. Cengage Learning.
- Rao, J.A. (2014). Leaders Driving Change - Carlos Raul Yepes Jimenez at Bancolombia: Leaders Driving Change - Carlos Raul Yepes Jimenez at Bancolombia. Harvard Business Publishing.
- Rao, J.A. (2012). W.L. Gore: Culture of Innovation. Babson College.
- Rao, J.A. (2012). W.L. Gore: Culture of Innovation Teaching Note. Babson College.
- Rao, J.A., Perkins, S. (2011). Best Buy: Merging Lean Six Sigma with Innovation. Babson College.
- Rao, J.A., Perkins, S. (2011). Best Buy: Merging Lean Six Sigma with Innovation Teaching Note. Babson College.
- Rao, J.A., Perkins, S. (2011). Best Buy: Merging Lean Six Sigma with Innovation Teaching Note Supplement. Babson College.
- Rao, J.A. (2009). Hologic's Novasure Problem.
- Morgan, I.P., Rao, J.A. (2003). Bob the Chef’s: Services Marketing text. Issue: Spring.
Book Chapters
- Rao, J., Danks, S. (2022). Measuring Culture of Innovation - From Assessment to Action: Handbook of Research Methods for Organisational Culture. Page: 174-190. Edward Elgar.
- Fixson, S.K., Rao, J.A. (2011). Creation Logic in Innovation: from Action learning to Expertise: The New Entrepreneurial Leader: Developing Leaders who Shape Social and Economic Opportunity. Page: 43-61. Berrett-Koehler Publishers, Inc..
Other
- Rao, J.A. (2016). Innovation: Go Fast or Go Home!: DearlerExec. Issue: 1st Quarter, Page: 38-42. Driving Sales, LLC. link
- Rao, J.A. (2015). How Customer Focused Is Your Dealership Culture?: DearlerExec. Issue: 4th Quarter, 2015, Page: 38-41. Driving Sales, LLC. link
- Rao, J.A. (2015). El Sanbox de Innovacion (The Innovation Sandbox): Capital. Vol: 394, Page: 68-69. Revista Capital. link
- Rao, J.A. (2014). Stop Abusing Innovation! Start Learning and Practicing it: Dealership Innovation Guide. Vol: 3rd Quarter, Page: 44-46. Driving Sales, LLC. link
- Rao, J. (2014). Best Practices For Increasing Revenue Through Innovation And Creativity At Your Company As President: Financial Times, ExecSense. Financial Times. link
- Weintraub, J.R., Rao, J.A. (2014). Como está a cultura de inovação em sua empresa? (What’s Your Company’s Innovation Quotient?): HSM Management. Vol: Jan-Feb.
- Rao, J.A. (2014). Stop the Nonsense! Innovation is a Discipline: The European Business Review. link
- Rao, J.A., Weintraub, J.R. (2013). Becoming A More Innovative Culture: From Assessment To Action: The European Financial Review. Vol: October 20, 2013.
- Rao, J.A. (2013). Detengan el sinsentido! Innovación es una disciplina (Stop the Nonsense! Innovation is a Discipline): Estrategia. Vol: February 1. Editorial Gestion Ltda..
- Rao, J.A. (2012). Speaking the Linqua Franca of Innovation: IESE Insight. Vol: 14.
- Rao, J.A. (2009). Culture Drives Innovation, Not Ideas!.
- Rao, J.A. (2009). Innovation is Dead! Long Live Innovation!.
- Rao, J.A. (2009). Replacing Innovation With Transformation.
- Rao, J.A. (2009). What is Innovation? Part 1.
- Rao, J.A. (2009). What is Innovation? Part 2.
- Rao, J.A. (2009). What is Innovation? Part 3.
- Morgan, I.P., Rao, J.A. (2004). Further reflections on Operations Management: POMS Chronicle. Issue: Fall .
- Landry, E.M., Hunt, J.M., Rao, J.A. (1999). KomTek: A Study in Innovation: Decision Sciences Institute. Vol: 5.
Articles - Circular or newsletter (e.g., Babson Insight)
- Rao, J.A. (2018). Where are the Entrepreneurial Leaders?: Where are the Entrepreneurial Leaders?. Babson. link
- Rao, J.A. (2016). Leading Change & Radical Innovation: Big Bang vs. Start Small: Babson Insight. Babson Executive & Enterprise Education. link
- Rao, J.A. (2016). Innovator's Grit: The Often Long Story to Radical Innovation: HCLNordic. link
- Rao, J.A. (2013). To Innovate, Get the People Issues Right: Babson Insight. Vol: Summer. Babson College.
- Rao, J.A. (2013). The “Lean Startup” Movement: The Big-Bang vs. Start-Small Approaches to Going into the Future: Babson Insight. Babson College.
- Rao, J.A., Weintraub, J.R. (2013). To Innovate, Get the People Issues Right: Babson Insight. link
- Rao, J.A., Cohen, A.R. (2007). Creating Great Products with Apple’s Steve Wozniak, Inventor of the Personal Computer: Babson Insight.
- Rao, J.A. (2006). CIO’s Role in Innovation: Chief Information Officer to Chief Innovation Officer: e-Penteo. Vol: 14, Issue: 13.
- Rao, J.A., Cohen, A.R. (2006). Creating a Great Spirit of Service at Southwest Airlines; An Interview with Colleen Barrett (President of Southwest Airlines): Babson Insight.
- Rao, J.A. (2006). From Internet to Interactions: Cell phone: The Ultimate Body Appendage Promising New Ideas Emerging in Business Today: Observations and Commentary from Babson Professors: Babson Insight.
- Rao, J.A., Cohen, A.R. (2006). The Iconoclast's Approach to Innovation: An Interview with Dean Kamen: Babson Insight.
- Rao, J.A., Morgan, I.P. (2004). Aligning Strategy through Super-Measure Management: Babson Insight.
- Morgan, I.P., Rao, J.A. (2004). Aligning Strategy Through Super-Measure Management: Babson Insight.
- Rao, J.A. (2004). Are sustained improvements in productivity sustainable?: Babson Insight.
- Rao, J.A., Boulnois, J. (2004). Does Your Brand Command Respect: How to Create and Manage a Brand?: Décryptage. Issue: Eté.
- Rao, J.A., Morgan, I.P. (2004). Fun is Serious Business Particularly for Mature Neutral Service Firms: Babson Insight.
- Morgan, I.P., Rao, J.A. (2004). Fun is Serious Business—Particularly for “Mature” Service Firms: Babson Insight.
- Rao, J.A. (2003). Les ameliorations continues de la productivite sont-elles durables? : Décryptage. Issue: Hiver .
- Rao, J.A., Duplaa, C. (2003). Management Process Reengineering: Décryptage. Issue: Hiver .
